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Do Things that Don’t Scale

Sent by Hengjie Wang co-founder and CEO of Notable, the latest writings from Paul Graham.

Paul Graham is writing that in the early days of a startup the founders must do lots of things that do not scale, especially around early customer acquisition. Early adopters do not normally beat a path to a new startup’s product or service, the founders need to personally attract and hold those customers.

Do Things that Don’t Scale.

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