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Home » Entrepreneur Readings » Go International, Young Startup – Michael Fertik – Harvard Business Review

Go International, Young Startup – Michael Fertik – Harvard Business Review

Conventional wisdom says that startups need to embed themselves with American customers, sometimes for a stretch of years, before branching out to Europe and then Asia.

Like most conventional wisdom, it’s nonsense

via Go International, Young Startup – Michael Fertik – Harvard Business Review.

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